Today we are going to look at a relatively new site that keeps on popping up all over the internet when you search for something in Google so let’s see if they are the real deal or just another fake review site.
The first thing I notice about this site is that they have an SSL certificate installed which makes it save to submit any personal information, it’s not like they are selling anything directly (they are an affiliate site), so maybe this is overkill or it’s just to stay in the good graces of Google.
From an SEO standpoint, it appears they haven’t acquired a lot of backlinks yet, with a trust flow of only 6 according to Majestic. However, their rankings tell a completely different story as they rank for quite a few competitive keywords.
So how is this possible? A website with only a dozen links outranking sites that have been around for years. The answer is rather simple, they probably have some redirects in place to pass on the juice from one site to another and it’s quite easy to hide that from Majestic.
The topics they cover are quite broad, they are active in the home & living niche, but they also cover reviews of more industrial style products, add some sports & leisure to that and a category named internet, plain & simple.
Now let’s take a look at the actual products they are reviewing, first on their list are home cinema projectors. A rather expensive product and based on the quality of their reviews I could say this is a legit website with some very creative link building techniques.
The next topics they cover are related to Youtube and Instagram, it appears they are reviewing sites that sell likes, followers, views, and/or subscribers. Once again their reviews are thorough so I have no doubt about the legitimacy of the site, whether it’s moral to review such services I leave in the middle.
Coinsquare, Coinroom, Bitshares, Coinbase, what’s all that? I think these are cryptocurrency exchanges, a hot topic since bitcoin exploded in price late 2017. Bitcoin was trading at $20,000 at the time and currently it’s stuck in the $6,000-$7,000 range.
The sites they are reviewing all appear to be legit and I’m sure they offer an affiliate program of some kind. After all, websites do need to earn money and what is a better way then writing reliable reviews to do so?
All in all Trust Advisor backs up it’s own name and the extensive research they’ve done on products makes it one reliable source of information.